Harvesting the Growing ‘Green’ Opportunity

Why go green with your products?

Because it’s what consumers want:

  • 80% believe it’s important to buy from green companies
  • 3 out of 4 Americans call themselves “environmentalists”
  • 7 in 10 would gladly choose the greener product over its less-green counterpart

(Source: IndustryWeek.com)

As a consumer preference, environmentalism has gone mainstream. Green concerns are shaping purchasing decisions more and more. And the world’s largest retailers, including Wal-Mart, are pursuing major sustainability initiatives to appeal to this strong and growing demographic.

Consider the many blogs and websites aimed at environmentally conscious shoppers, including:

Discover why Naturacell is an ideal material to meet green demands.


ECO-FRIENDLY TIPS: AT WORK

Choose Organic. Organic foods are produced without chemical pesticides or fertilizers and are processed with natural additives. Organic farming helps the environment by fostering healthy soils and a diverse ecosystem.